May 28, 2013

Our Work In The World

It's always a bit thrilling to see our work in the world...

Click here to enjoy.

May 24, 2013

Styling & Photo Techniques for Culinary Professionals, Food Writers & Bloggers

We just put up several new class dates, including our next Styling & Photo Techniques for Culinary Professionals, Food Writers & Bloggers workshop. It's in beautiful Marina Del Rey this October 5 & 6.

Here's a few shots of our lovely students in the last class. Hope you can join us this time around!

Photography by Christina Peters

May 21, 2013

A Dab Of Vaseline? Perfect.

Photo: Brianne Makin

Carli Ratliff of Good Food:

Food stylist Denise Vivaldo admits her profession is both "meticulous work, and ridiculous work. A wrinkle in a hamburger bun is a disaster, a cut in a chicken breast is the Grand Canyon on camera," she says. "People think it is a glamorous job, but you can spend a morning chasing a pea around a bowl of soup with a pair of tweezers. Flexibility and a sense of humour are essential in this business."

Vivaldo's weekend class at Sydney Cooking School was filled with food bloggers, magazine food editors and fellow stylists such as Sydney-based Ben Masters, also a chef by trade, who began his styling career working alongside Donna Hay. He now styles food for cookbooks and advertising clients including Sara Lee and MasterFoods.
"What Denise is teaching us is stuff you usually learn on the job through trial and error," he says. "To have this much knowledge compounded into a weekend is priceless."

Click here to enjoy the article in its entirety.

May 8, 2013

How Digital Age Changes Future Of Cookbooks

Denise Vivaldo, who has written eight cookbooks, points out they're the history of our culture and civilization.
"People still want their cookbooks, and many people, in a hardcover," said Vivaldo. 

However, that's not to say new electronic efforts aren't working. Chefs are onboard.

"If you want to be a leader in your industry, you need to know what's going on, you want to lead the parade," said Vivaldo. 

Click here to read the post in its entirety.